Cloud phobia? What is the "right" way of handling data, and where do the business opportunities lie? We'll be looking at what the term "cloud" actually means.
Prof. Dr. Andreas Wagener
Department of eCommerce and Social Media, Hof University of Applied Sciences
Cloud Phobia and Fear 4.0 in the Data Economy
The term “cloud” has come to mean much more than just the storage of data on a different computer. The off-site storage of data is a fundamental prerequisite for a business’s ability to innovate in the digital age. But where does what is called cloud phobia, or a widespread fear of the cloud, come from? What happens to data these days, and how do we handle it – be it work-related or personal? We’ll show you how you can find the right balance between data security and data freedom.